Welcome to Fifty Percent Losses, a blog dedicated to compliance departments and financial marketers.
The impetus for creating this site is the founder's impending employment with a great company whose compliance department will surely not allow him to continue writing under his own name, thus he is starting a new webpage under anonymous authorship to satisfy the requirements he knows are coming.
The name comes out of contempt for financial advertising and naming traditions. It is customary to name your fund or company something grand (The Stable Return Fund), something relating to finance (Pure Alpha) something in your backyard (The Iron Rock Creek Fund) or something grand from mythology (The New Romulus Fund). All of the good names have been taken, leaving silly names that are really a stretch, so I picked one that nobody else would: Fifty Percent Losses. The name insures that only people interested in reading what I have to say will be reading, thinking people who will gladly get past the ridiculous title.
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